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Music as a service ...

Da hat sich Nicholas Carr diesmal aber ganz schön in die Nesseln gesetzt - bewusst wie ich meine - indem er beim Thema Copyright und Künstlerrechte dem guten alten Billy Bragg die Stange hält. Und damit der saloppen Freeconomics-Denke eine klare Absage erteilt.

The saddest, stupidest sentence I've ever read bezieht sich auf eine Aussage von Mike Arrington (TechCrunch): "Recorded music is nothing but marketing material to drive awareness of an artist.", die er zuspitzend ergänzt: "As a printed poem, one assumes, is nothing but marketing material to drive awareness of a poet. As a sculpture is nothing but marketing material to drive awareness of a sculptor. As a film is nothing but marketing material to drive awareness of a director."

Auch diesmal versteckt unsere Meta-Kultur ihre Perlen wieder einmal in den Kommentaren, die dem Post von Nicholas Carr erst seine ganze Tiefe verleihen. Denn dort erfahren wir auch, was David Bowie, ein Musik-Entrepreneur des 21. Jhdts, zu diesem Thema vor bereits mehr als 5 Jahren wie folgt präzisierte:

bowie"I don't even know why I would want to be on a label in a few years, because I don't think it's going to work by labels and by distribution systems in the same way. The absolute transformation of everything that we ever thought about music will take place within 10 years, and nothing is going to be able to stop it. I see absolutely no point in pretending that it's not going to happen. I'm fully confident that copyright, for instance, will no longer exist in 10 years, and authorship and intellectual property is in for such a bashing."

He even seems to have beaten Nick to the utility model for IT services as applied to music:

"Music itself is going to become like running water or electricity. So it's like, just take advantage of these last few years because none of this is ever going to happen again. You'd better be prepared for doing a lot of touring because that's really the only unique situation that's going to be left. It's terribly exciting. But on the other hand it doesn't matter if you think it's exciting or not; it's what's going to happen."


Die Website von David Bowie ist übrigens richtungweisend Blogplattform , Museum, Shop und Social Network in einem.

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